A coat of arms occupies the top of the poster with a quote printed below.

Era: World War I - Great Britain

Poster Text: WAR LOAN / THE MAN, BE HE RICH / OR POOR, IS LITTLE / TO BE ENVIED WHO / AT THIS SUPREME / MOMENT FAILS TO / BRING FORWARD HIS / SAVINGS FOR THE / SECURITY OF HIS / COUNTRY. / THE CHANCELLOR OF THE EXCHEQUER.

Publisher: The Parliamentary War Savings Committee, no. 17

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